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EXISTING GUEST
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J ROBERTS SALON
Luxury Hair Salon in Downtown Roanoke, VA
Expert haircutting, custom color and blonding, with personalized service from consultation through your finished look.
Downtown Roanoke • Personalized Consultations • Professional Haircutting, Custom Color, Extensions & Waxing
A BETTER SALON EXPERIENCE
Hair Designed Around You
We combine technical expertise with thoughtful consultation, professional service, and an elevated but comfortable salon experience.
Personalized Consultation
Your goals, lifestyle, maintenance and hair history guide the plan.
Experienced Stylists
Modern techniques, continued education and professional attention to detail.
Downtown Roanoke
A professional salon destination in the heart of downtown Roanoke, Virginia.
WHAT WE DO
Our Most Requested Services
Precision Haircuts
Customized women’s, men’s and specialty haircuts designed for your hair type, lifestyle and personal style.
Custom Color & Blonding
Dimensional color, highlights, lived-in blondes and customized color plans created with healthy hair in mind.
Transformations
Thoughtful consultations and advanced services for guests ready for a meaningful change in shape, color or overall look.
Waxing in Downtown Roanoke, VA
Enjoy smooth skin with attentive care at J. Roberts Salon. Explore Brazilian and bikini waxing, eyebrow shaping, facial waxing, and body waxing—all with a focus on your comfort and privacy.
Give the gift of beautiful hair.
Treat someone special to services or products at J. Roberts Salon in Downtown Roanoke, VA.
Choose $25–$500 with delivery by text or email, free U.S. shipping, or salon pickup.
Each gift card is prepared by our salon team after purchase. Digital delivery is not instant.
MEET THE PEOPLE BEHIND THE EXPERIENCE
Find the Stylist Who Fits You
Get to know our talented professionals, explore their specialties, and find the stylist whose work best fits your goals.
New to J Roberts Salon?
All new guests begin with our Virtual Consultation so we can learn about your hair, your goals, and help guide you to the appropriate stylist.
Established guests may contact their stylist directly from the stylist profile page.
FOLLOW ALONG
@JROBERTSSALONVA
Meet your new stylist at J Roberts Salon! ✨ New faces, fresh talent, and great hair days are waiting for you.
We’re so grateful to have this talented crew call J Roberts Salon home. From curly cuts and custom color to precision haircuts, body waxing, and bridal styling, our team brings a range of skills and experience to historic downtown Roanoke.
Ready for a fresh start with a new stylist? Text 540-266-7167 or visit www.JRobertsSalon.com to book. We can’t wait to meet you! #roanokevahairsalon #downtownroanokeva #roanokevahairstylist #bodywaxingspecialist #modernhairsalonvirginia 📸 by @annaleighmedia
So, what are you waiting for? When was the last time you tried something for the first time?
We’re celebrating Alyssa and Sinthya for completing J Roberts Salon’s Advanced Training Program! Over the past 8 weeks, they shadowed our team, learned what it’s like to work in a salon, and even spent their days off training one-on-one with Jim and Maggie!
Learning new skills takes courage, curiosity, and dedication—and these two brought all of that and more. We’re so proud of you both and can’t wait to see you keep growing!
Congratulations, Alyssa and Sinthya! 🎉🎊 #advancedhaircutting #saloneducation #roanokevasalon
✨Meet Victoria Shealor, the newest stylist to join the J Roberts Salon team!✨
Originally from Blacksburg, Virginia, Victoria loves customized blonding, bridal hair 👰🏼♀️, and extensions. Her go-to salon product is: Dry Texture Spray. When she’s not behind the chair, you might find her reading a thriller or horror novel, 📚playing guitar,🎸 or enjoying the outdoors hunting and fishing🎣. She also loves embroidery🪡
A Scorpio, Victoria brings creativity and a love of personalized style to every appointment.♏️
Follow her on Instagram at @crowned_with_glory_ or Facebook at Crowned With Glory.
To schedule with Victoria, text J Roberts Salon at 540-266-7167 or visit www.JRobertsSalon.com. ❤️
Monte is joining the J Roberts team this week, and we couldn’t be more excited! ✨
If you’re in Roanoke or nearby and looking for a new stylist, come meet Monte! The holidays are coming, and your hair deserves its moment to shine. Text J Roberts Salon at 540-266-7167 to book your appointment! 💇♀️🦃🎄#roanokevasalon #roanokevahair #downtownroanokeva #curlyhairspecialist
Thank you for the five-star reviews! ⭐️⭐️⭐️⭐️⭐️We’re so glad you had a great experience. Ready for your next visit? Book your appointment today—we can’t wait to see you! #googlereview #yelpreviews #supportsmallbusiness #downtownroanokeva
🍁Ready for fresh hair before Thanksgiving? November appointments fill quickly, so book your spot today!
Check out this gorgeous color and cut by stylist Bridget—your perfect fall hair inspiration. If you’re in Roanoke, Virginia, or the surrounding area, let the changing leaves inspire a fresh new look!
Call 540-266-7167 or book online at www.JRobertsSalon.com.
#RoanokeVAHair #RoanokeVASalon #DowntownRoanokeVA #ChristiansburgHairstylist #FallHairInspiration
New to the J Roberts Salon team, but no stranger to creating beautiful color! From dreamy blondes to bold vivids, Bridget is ready to bring your hair goals to life. If you’re in Roanoke or the surrounding areas, take this as your sign to book your appointment!
Call or text J Roberts Salon at 540-266-7167, or click the link in our bio to visit our website.
🍒We’re so here for this gorgeous fall cut and color by Lorin! The custom shade is perfect for her client—and the season. 🍂
Ready for a new stylist or a fresh color? Consider this your sign to book with Lorin! 📲 540-266-7167
Meet Monte, the newest stylist joining the J Roberts Salon team! We’re so excited to welcome his talent and can’t wait for you to meet him.
Originally from Princeton, West Virginia, Monte loves creating curly cuts and color—from lived-in blondes to fashion shades. His go-to salon product is Davines OI Oil, and when he’s not behind the chair, you might find him traveling, playing trivia, or enjoying Beyoncé. ♊️
Looking for a new stylist? Monte starts November 4th and would love to welcome you into his chair. Book by calling or texting 540-266-7167, or click the link in our bio.
Follow Monte: @crown_of_grace_ #roanokevahairstylist #christiansburghairstylist #roanokevasalon
Smooth skin, less stubble, and one less thing to think about. Body waxing removes hair from the root, so results typically last longer than shaving—and regrowth often feels softer over time. Ready to make your next self-care day extra smooth? Book with Lindsey: at J Roberts Salon @bare.by.lindsey 🍑 #roanokevabodywax #bodywaxingva #browwax #brazilianwaxing #legwax
Blonde for the cooler months: soft, warm, and hydrated ✨
Stylist Bridget knows how to create the perfect blonde for every season—and GoldieLocks haircare helps keep it looking and feeling healthy.
Cleanse with Signature Shampoo, then hydrate with Signature Conditioner. Need a deeper reset? Swap in the Signature Hair Mask as needed. Apply Leave-In Conditioner to towel-dried hair from mid-lengths to ends, then finish with Signature Serum on wet or dry hair for moisture and shine.
Your seasonal blonde-care routine, all in one ✨ Available at J Roberts Salon in Downtown Roanoke VA!
Golden hour, but make it hair ✨ Lorin created this pretty golden blonde, finished with a fresh trim and a bouncy blowout. Who doesn’t love hair that looks like sunshine ☀️🕶️ #roanokevahair #roanokevasalon DowntownRoanokeVa
Give the Gift of Beautiful Hair. 🎁
For the person who does so much for everyone else—give them a little time for themselves.
A J. Roberts Salon gift card is a thoughtful invitation to relax, refresh their look, and leave feeling confident.
A little luxury. A lot of confidence. One beautiful gift.
Purchase yours at jrobertssalon.com.
J. Roberts Salon | Downtown Roanoke, VA
#JRobertsSalon #RoanokeVA #DowntownRoanoke #HolidayGiftIdeas #SalonGiftCards ShopLocalRoanoke
Keeping all the Fall hair inspo in your instagram feed 🍁✂️ This look was created by stylist Lindsey. Looking for a new hue? Ready to try a new style? Book now before the holiday rush and thank yourself later 👌🏻 call or text J Roberts Salon 540-266-7167 or visit our website www.JRobertsSalon.com #roanokeva #salemva #smithmountainlake #blacksburgva downtownroanokeva Roanoke Virginia hair salon
Falling in love with this color by stylist Lorin 🍒 @lorinslooks Make sure to schedule your appointment today! 540-266-7167 or www.JRobertsSalon.com RoanokeVirginia RoanokeVirginiaSalon VirginiaSalon DowntownRoanoke Redhair Wavyhair
Rainy Sunday? No problem—we came ready to foil! ☔️✨ Fueled by Starbucks and the drive to keep getting better, the girls spent today learning placement techniques and how to create the best possible color appointment for every guest.
Ready to book? Call or text J Roberts Salon today!
#RoanokeVA #DowntownRoanoke #VirginiaSalon #AdvancedTraining #HairColor FoilingTechnique
Lindsey’s been creating some beautiful, fun color lately—take a peek at these looks! Ready for a fresh new color? Book with her at 540-266-7167. @loxxbylindz 🎃🧚♀️👸🏼
The seasons are changing, and the holidays are right around the corner—now’s the perfect time to book your next appointment! ✨ Call or text 540-266-7167 and get ready to look and feel your best for whatever’s on your calendar.
✨Our team is growing and we are excited to welcome Alyssa 🎉
Alyssa Rodriguez is an Apprentice Stylist at J. Roberts Salon and a 2025 graduate of Paul Mitchell. She is developing her craft through direct training with Jim and Maggie Roberts, with a focus on beautiful color, thoughtful cutting, and an excellent salon guest experience.✨
Alyssa wants her chair to be an open, welcoming space for every guest and every hair type. She especially enjoys curl education. With so many products and routines to choose from, she helps guests understand what works for their hair and how to recreate their results at home.
Her attention to detail and commitment to continued education make each appointment an opportunity to grow while giving guests the care they deserve. Alyssa looks forward to welcoming you to her chair at J. Roberts Salon. Book today with Alyssa by visiting our website (link in bio) or call/text 540-266-7167 #curlyhairstyles #roanokevasalon #roanokevahairstylist #downtownroanokeva
From consultation to installation, Maggie created fuller, longer hair with @aquaextensions ✨ Ready for a new look? Call or text 540-266-7167 to book your consultation! #aquaextensions #nosewweftextensions #roanokevasalon #downtownroanokeva
FROM OUR GUESTS
What People Are Saying
I wanted to edited this review as I’ve been here a total of 3 times and just wanted to update this review. I’ve been serviced by two of the stylist here, Gillian and Lorin. Both are very fantastic stylists and are just so great to converse with. I loved when I got my first “chop” (my hair was very long) with Gillian. It was so cute and just ugh loved it. Of course, I want to grow my hair back out because that typically happens once you go short lol. Anyways, I recently was seen by Lorin to give my hair more shape and color because it’s at that awkward length where if nothing is done with you, you feel like a little German boy. Lorin was really great in making me feel more confident in my style afterwards. I really enjoy it here and will continue to see them, plus I’m usually super picky about who does my hair plus the cost but who isn’t. Thanks guys!
- Services: Haircut
- Atmosphere: Relaxing
- Maintenance: Pristine
Monte did a great job with my cut and color, I’m pleased with the results! He’s very professional and personable as well.
Great Cut from Lindsey- highly recommend. She did exactly what I wanted.
Lindsey F is absolutely the best! She is extremely professional, makes you feel comfortable, and is quick and efficient. A bikini wax isn’t always the most pleasant experience, but Lindsey always goes above and beyond to make sure you feel comfortable and get through the appointment as quickly and painlessly as possible. I couldn’t recommend her more! I am following her from another salon and will drive an hour for her!!
Lindsey is an excellent wax specialist. She is easy to work with and very knowledgeable. I had a very positive experience with her and recommend her for any and all of your waxing needs!
VISIT J ROBERTS SALON
In the Heart of Downtown Roanoke
129 Campbell Ave. SE
Roanoke, VA 24011
Salon Hours
Sunday: Closed
Monday: 9am–6pm
Tuesday–Thursday: 10am–8pm
Friday–Saturday: 9am–6pm
Are You a Hairstylist?
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